Book releases, ketchup and other stuff

It has been so hectic lately that I haven’t had the mental space to write this overdue blog post. I have a lot going on, and as usual it never rains it pours. This is also famously known as the ketchup effect; nothing happens, nothing happens, nothing happens, and then suddenly everything happens at once.

The main thing going on at the moment is the recent publication of the paperback version of my book Opting Out and In: On Women’s Careers and New Lifestyles. I am so happy it is finally available in paperback. I have been waiting for this since the day the hardback was published. True to academic publishing routines, the hardback version is a so-called library version. In other words, an expensive book that most people aren’t willing to pay that much money for. However, the paperback is priced much more affordably and I am so excited that anyone and everyone who has expressed an interest will now be able to get a copy of their own. (It is also available in all the major online bookstores.)

However, my book is not only an academic book. It’s a book that anyone can read, and anyone should read. It’s filled with stories of real women, on real opting out and in journeys. These stories are intertwined with different societal aspects, debates, and phenomena to help us understand what opting out and in really is and how it affects us as individuals.

People have shown a lot of interest in my work ever since I set out on my own opting out and in journey, when I started doing research and collecting narratives. It makes me feel humbled, but also that what I am doing is worthwhile and important, and that – the feeling that I’m making a difference –has got to be the best feeling ever. To this day, my favorite thing is when people come up to me – friends, acquaintances, or strangers – and share with me their own opting out and in experiences. (To those who sometimes ask me: no, I will never tire of it!)

Because this paperback edition is so important to me, I decided to throw a book release to celebrate its publication. But just like everything else I do, I wanted to do it on my own terms. Instead of inviting speakers and commentators to speak during the event, I decided I want to make it my very own, and do it in a way that reflects me and my journey. I decided to make it a joint book release – art exhibit, because lately my painting has become an increasingly important part of my life and I see it becoming even more so as I continue my journey and navigate my future.

During the past year, my painting has become a second job of sorts, and although I at first felt I had to keep it separate from my research and that part of my life, I’m starting to realize that maybe there are more synergies than I first thought. The painting first felt like a good counter balance to my day job, however now I’ve realized that they also feed each other and are just different perspectives and forms of creative expression. Not only can they exist in harmony, they can also create a whole with countless possibilities that I can still only imagine.

So this book release – art exhibit is a direct reflection of me, what I do, and how I think. Symbolically it also marks another milestone on my journey, and I look forward to seeing where I will go next. Because the fact is, although we like making plans, life isn’t predetermined. You never really know what will happen.

The event will take place in Helsinki on September 24. If you are interested in attending, you can email me at theoptingoutblog@gmail.com for more information.

And if you’re interested in my art, you can follow me on Instagram: @ingrids_silk_painting

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Is opting out trendy?

I have a few friends with whom I always have the most interesting and inspiring conversations. I meet them every now and then for lunch, after which my mind is always bubbling with ideas for blog posts, and I was lucky enough to see one of those friends just a few days ago.

This particular friend has also opted out and in. We had a conversation about ‘opting on’ and the blog post I wrote not too long ago. I told her how interesting it has been because after sharing with the world that I myself plan to opt on again, I have gotten so many really positive reactions.

And it’s true, I have gotten comments and messages from people – both from the academic world and from the business world – who have told me how happy they are that I am opting on. Although I’ve been thrilled by these reactions, I also find them extremely interesting. Especially since most of them seem to just be happy in general rather than specifically for me.

I’ve been thinking about what that might mean. I think maybe for academics there is a frustration regarding the way many things work in academia and the fact that someone is critical of it might be intriguing to them. But what about non-academics? They don’t have a bone to pick with the academic system. Maybe it’s just the thought of someone doing their own thing on their own terms and breaking free from predetermined paths that appeals to them?

Judging from the reactions people who opt out generally get from others this is probably true. Many wistfully say that they think the person opting out is brave and that they wish they could do it too, although I speak for many when I say that bravery often doesn’t have anything to do with it when you opt out. Opting out is often just something you feel like you have to do.

So my friend and I were discussing this and suddenly she says that opting out is, after all, quite trendy. It’s not the first time I’ve heard that, but it just seems so strange to me because opting out and in is not an easy thing to do. It isn’t something people do lightly. It’s usually a result of some kind of crisis that pushes a person to make such a big change. Without the push and a feeling that continuing that way they have just isn’t an option, they are generally not able to leap into the unknown, which opting out often is.

Still, opting out is romanticized, especially in the media. We have a romantic notion of what it is like and think that people who opt out do so bravely and happily in order to opt in to their dreams, where they can be the best versions of themselves. Although that sounds wonderful, that doesn’t necessarily provide us with a realistic picture of what is really going on.

So one of the things I came to think of when lunching with my good friend, was that if that is true, that opting out has become trendy, and if it is something that people not only long to do but think that they should do in order to be happy, then that is really quite troubling. Because since opting out is hard, and really isn’t something that most people do just because it is so hard, aren’t we setting people up for disappointment by creating a trend that really isn’t very easy to adopt even if we wanted to?

This actually goes hand in hand with the notion that happiness is something that we should strive for in order to be just that – happy. The problem is that if you search for happiness it is always going to elude you. I want to be happy as much as anyone else, but happiness is the result of other things. It is a result of a meaningful life filled with meaningful relationships and activities.

If we always dream of something else, we will never be happy with what we have. So instead of making opting out trendy, maybe we should rather focus on making being happy with what we’re doing now cool? Just as it is okay to opt out if that is what you need to do, it also needs to be okay to like your job and your life just the way it is.

So on that note, I’m going to stop here. In front of me I have a cup of coffee. The cup was a birthday gift from my husband and it very appropriately says, ‘Love what you do’. Pretty good advice if you ask me.

Keep your reminders

As I write this, I’m sitting at my desk looking at a flower in a glass bottle. A flower that is the sole survivor of a wilted birthday bouquet I got about a week ago. It wasn’t the prettiest flower in the bouquet, but on my desk it looks quite stunning, and it serves as a reminder of all the relaxing days I had over my summer break.

I had a wonderful vacation. I managed quite well to stay off my work email, email in general actually. I wasted time frivolously and extravagantly, sat around drinking coffee, engaging in good conversation, and taking in the beautiful scenery without checking my watch or being stressed about all the things I should be doing. And that was probably the best part of my vacation, wasting time, or rather using it any way that I wanted.

I had time to think and, as you may know if you read my blog post from a few weeks ago, I imagined exciting futures and new beginnings. Now, however, I’m back at my desk, working on on-going projects and faced with a long to-do list, as always. As I’m getting sucked in to the drudge of everyday life, I easily forget my thoughts and plans for the future. Still just abstract and fleeting, they so easily get pushed into the background and forgotten, and if I’m not careful I’ll forget I had the thoughts in the first place.

So I keep reminders. One is the flower. Another is one of my silk paintings that I’ve decided to keep for myself. When I painted it, I experimented with a style and technique I came up with myself and created something unlike I had ever painted before. The concept became an instant hit and it reminds me of how anything can happen and that everything is possible. It hangs on the wall in my living room and I can see it from several points in my house, and every time I see it, I remember.

Because I tend to forget. I tend to get caught up and sucked in. I get so busy that I forget my plans on opting on. And if I do, I won’t. Opt on that is.

So the painting literally jogs my memory every time I see it and inspires me to keep going and work on making my dreams and plans reality. Because the truth is, they won’t happen by themselves. I need to make them happen.

Opting on

During the summer, I spend as much time as possible with my family on an island in the beautiful Finnish archipelago. We love to go boating, and when you’re on a boat surrounded by little else but glittering waves, you really have a lot of time to think. And as I think, it’s becoming more and more clear to me that an academic career isn’t for me. It isn’t going to help me achieve what I have set out to do.

As many of you know, I’ve been on my own opting out and in journey for the past few years. I came to academia from the business world and in a way, ever since I started working on my PhD, I’ve felt a bit like a tourist. Maybe it’s all the baggage I carry with me from years in business, but I’ve never really started feeling like a native academic.

Part of it is the system. The rigid structures and organizing in no way reflect the innovative, cutting edge research and thinking that goes on in academia, nor does it support the amazing work that researchers do. As a former management and leadership consultant, it is actually quite painful to see how unhappy and frustrated so many academics are due to appalling management and support systems and processes, as well as policies that just don’t support the nature of academic work.

But most of all I now clearly see how pursuing an academic career and everything that entails won’t enable me to do what it is that I really want to do. It won’t help me make an impact where I want to make it.

I want nothing less than to change the world. I want to help change organizational cultures and create work environments that are sustainable and where people can and do thrive. Publishing in academic journals is not going to help me do that. However, publishing on platforms that are accessible to practitioners and working directly with organizations is.

I had coffee a while ago with a person who contacted me through my blog – a fellow opt-outer (you can check out his blog here). We met up to talk about opting out and in and we had a very meaningful conversation. We talked about how opting out isn’t the same as dropping out, and that it’s cyclical. Once you’ve been through an opting out and in process, it sort of becomes a state of mind where you’re continuously evaluating and re-evaluating what you’re doing, what your terms are, and what’s important to you. He really hit the nail on it’s head when he said that as a term opting out is actually quite inadequate, that really it should be called opting on.

And that’s what I’m doing; I’m opting on. I’m not leaving academia completely, I still love doing research and I still want to be a part of the amazing work done by my academic colleagues (and I have a research project to finish). However I also want to do more hands-on work with organizations and use my research and knowledge to make a real difference in everyday lives. To do that, I need to opt on, and I feel really excited by the prospect of embarking on the next phase of my journey.

Pretty darned great

I have always loved to read. Books have been a huge part of my life every since I was little. My parents read and my sisters read. They read to themselves and they read to me. And after I learned to read I started reading too just as much as they did. We always had books at home and it was one thing we were allowed to indulge in as much as we wanted. Not at the dinner table, however, but my sisters and I would still constantly try to sneak in books to read on the sly under the table because we just couldn’t put them down. And we always got caught but still never stopped trying the same trick over and over again.

Growing up with books, I always thought that the single most awesome thing must be to write a book. I never really though I would because it seemed like an unattainable dream that was just granted very few special people. Little did I know that one day this would actually happen to me.

Even as I started doing research and planning a book based on that research, I still sort of felt that writing and publishing a book was the ultimate thing. Then one day I started writing a book proposal and it became the first step in quite a long and slow process. The book contract was a long time coming, and then after I finally submitted my manuscript, there was the slow and sometimes tedious and frustrating process of copywriting, cover design, checking indexes… and the process was so slow that that somewhere along the way publishing a book no longer seemed like it was going to be the magical thing I thought it would be.

It actually turned out to be more of a non-event than anything else to tell you the truth. I had been notified of an approximate publishing date of the hardback, but then months in advance noticed by accident that my book was actually already available for pre-order through numerous online bookstores. Since it was an academic book (even though I made sure to write it in a way that made it accessible to anyone, so anyone could enjoy it) the first hardback version was also so expensive that I realized that few people would actually be prepared to spend that much money on a book – even a good book if I may say so myself. I have filled it with stories of women who have opted out and in, and made it a good read, but still. So that was quite disappointing, although I was learning a lot about publishing.

But I had a more affordable paperback version in my contract. I was happy about that since I know I have readers who are interested in the book. But it seemed so far away. And it really was a long wait. So long that I was starting to wonder whether or not I would actually be able to muster the energy to even get excited about it when the time finally came.

Well guess what. Last week I received news that the paperback version is going to be published in August. It is set at an affordable price, which I am absolutely thrilled about, because, as I said, my intention was all along to write a book about opting out and in that was accessible to a wider audience. And you know what? Now that it is finally happening, it sure feels pretty darned great.

So check out my book: Opting Out and In: On Women’s Careers and New Lifestyles by Ingrid Biese

You can already preorder it. Click here for more information.

Don’t send me the same shoes over and over again

One thing that really bothers me about the infamous algorithms on social media is that by showing me what they think I want to see they provide me with a skewed picture of what is trending. At the moment I’m seeing a lot of articles and posts about the advantages of working from home and on how entrepreneurs tend to be happier. You’d think I’d be excited about this since I’m continuously getting support for my research and confirmation that I’m on to something. But something tells me that the real reason I’m seeing this is that this is exactly what I’ve been posting and writing about on my blog. I’m of course finding these articles very interesting, but when I look out into the world to see what is out there, I don’t want to look into a mirror and only see myself.

Besides, reality is never that simple. Working from home is something I really like to do, but it has its plusses and minuses. It’s not for everyone or for every job, nor does it have to be an either or solution. Working from home doesn’t have to mean always working from home.

Incidentally, I’ve also done some research on entrepreneurs and their sense of well-being as many of the people I have interviewed have opted out of work in large corporations to set up businesses of their own. They do this for a myriad of reasons, the main ones being an attempt to gain more control over their lives and their time; as well as to be able to do what they love, and to do so to their full potential without being held back by rigid structures, corporate culture or discrimination to name a few. So yes, in many ways they are happier, because being an entrepreneur, in their case, means more control and a feeling of being able to be themselves.

But it’s not that simple. It turns out that this is not necessarily true for all entrepreneurs. All entrepreneurs don’t always experience more autonomy and control. It is generally entrepreneurs who set up small businesses without any employees who experience this the most. So again, although trending (or not trending) articles will have us believe that this is the answer for all, it isn’t necessarily the case. Entrepreneurship has both advantages and disadvantages and it’s good to be aware of both.

I’ve actually published a chapter recently with a colleague where we discuss opting in to entrepreneurship, among other things: Creating Alternative Solutions for Work.

In the meantime I would like to ask the algorithms if they could be so kind and stop sending me more of the same. It’s like when I bought a pair of woolen slippers a while back. After my purchase, I kept seeing ads for more of the same slippers, but I had already bought a pair. Honestly, I think it would have been a smarter move to send me ads for footwear that I hadn’t just purchased.

So what do we actually need to do to create more sustainable solutions for work?

Last week I published a post on creating sustainable solutions for work, and reading it now, I realize there is so much that I still want to say on the subject, that the length of a single blog post didn’t allow.

I argued, that in order for working cultures to become more sustainable, change needs to come from inside the organizations. Existing organizations need to change their practices so that they can cater to different wants and needs. They need to really embrace diversity in order to create environments that are sustainable not only for their employees, but also for themselves. After all, one thing that this opting out and in research has taught me, is that if we don’t start thinking about sustainability and wellbeing in real terms, we will see much more opting out as time goes on, and not less. And opting out is not a good long-term solution for our economy, although changing the way we understand work, is. We need to create workplaces that people won’t want to opt out of.

Now, when I say this, I often get the question, well how does one go about that because it sound like a major undertaking. But the thing is, I really don’t think it is. When people opt out, the step from a feeling of no control to a feeling of having control really doesn’t have to be that big. It involves allowing employees to take a holistic approach to work and other areas of life that are important to them, and allowing them to decide when and how they move between these different areas of life. However, when people ask for more flexibility, they will probably settle with a bit more flexibility as long as it is real flexibility and not the illusion of flexibility that solutions like flexitime create.

The hard part really isn’t creating new work practices and routines. We have the tools to do this and there are already plenty of examples of companies that are already doing exciting things in providing real flexibility. The hardest part is getting organizations to see this, getting them to change their mindset and take this leap of faith. But even that isn’t impossible. It craves a change of mindset that permeates the entire organization and that every employer is a part of creating and sustaining. That is the only way to go about successfully changing organizational culture.

And the good news is that this is very doable. This is exactly what I did with my colleagues when I used to work as a consultant. Let me know if you want to know more about this. You can email me at theoptingoutblog@gmail.com